“I’ve been pulling in Technology Finance Partners to work on ROI analyses since 2008. Their expertise in mining unique business value from our solutions has helped me close several deals, including Con-way, Microsoft, Columbia and, most recently, Nike. Because our internal program is managed by Technology Finance Partners and they have domain knowledge across multiple verticals, they are able to expand the dialogue with my customers as they hone in on the business value – be it straight forward IT savings or more esoteric business impacts like savings on shipping costs or customer support escalations.

Think of TFP and their management team as core specialists. They are a valuable resource to leverage at the right time in a sales cycle. Quite frankly, I learn something new about my customers every time I engage them with TFP and I believe that with their help, I am more successful at holding discount and closing deals.”