Enabling and Accelerating Sales Globally

My first exposure to TFP came in 2001 as while I was running North American Operations for Genesys. While my initial expectations were that TFP would be an avenue to pursue alternative financing for my enterprise customers, I quickly learned that they provided much, much more. As financial justifications became more stringent across our customer base, TFP provided a strong addition to my sales teams working on the largest transactions. Their ability to understand the customers’ financial position, future objectives, processes for analyzing the business cases made a huge impact on our sales results. They were engaged in 90% of the top transactions in NA from 2001 until mid-2004 when I took over as CEO of the company.

As CEO, I immediately extended the TFP relationship, globally. Their ability to grasp the geographic diversity of tax implications, interest rates, and contracting practices, led to added success for our company outside the North American region. In short, TFP became a trusted part of worldwide sale organization, providing key support to all aspects of the financial selling processes.

Wes Hayden, Genesys CEO, 2004-2007, (Current CEO, Virtual Hold Technology)